On this, our second edition of “Make a Difference Monday,” we are excited to announce that we have achieved Pending (Start-up) Status as a Certified B Corporation! “B” comes from Ghandi’s assertion to “Be the change you wish to see in the world.” And at Catalyst, we are doing just that!
What is a Certified B Corporation? And why does Catalyst have “Pending” status?
Certified B Corporations meet rigorous standards of social and environmental performances. It means that our entire company is set up to promote a sustainable and ethical model of business. It's like fair trade, but instead of a product meeting a certain criteria, it's our entire business. It's an intensive performance assessment that not only looks at a company's goods, but also its treatment and impact on all of its workers, its community, and our world. All Certified B Corporations are legally required to consider this impact. A company cannot be fully certified as a B Corporation until it has been in business for one year, but we have met all other standards of transparency and sustainability as judged by an independent organization. It was very important for us to achieve this status early on in our company's growth, so that you as a customer can have full faith that we are "walking the talk!"
Why is this so awesome?
From the very beginning, it has been our mission to be transparent with our customers. We love sharing with you who our partner artisans are and how they make the products you love. Being a Certified B Corporation puts that third party stamp of approval on our business practices. Catalyst uses business and partnership as a force for good and that's exactly what B Lab - the nonprofit organization that certifies B Corporations - is all about! With the addition of the B label on our website and products, the assurance of our quality business practices can be quickly seen and understood. It means that you can be sure that our company will continue to be held accountable to our beliefs, to our mission, to our partners, and, most importantly, to you, our customers. Other famous B Corporations include Patagonia, Method cleaning products, Dansko shoes—we’re in great company of organizations truly making a difference!
To learn more about how B Corporations and why they matter, click here!
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